PRORIL: After the brand has been built, more work has to be done.
由Process普羅品牌所設計的台灣泵浦品牌PRORIL,不過繼獲得台灣金點,德國的iF,韓國K-design等國際級設計獎後,日前日本Good Design Award揭曉,PRORIL再度獲獎,成績斐然。
PRORIL: After the brand has been built, more work has to be done. Read More »
由Process普羅品牌所設計的台灣泵浦品牌PRORIL,不過繼獲得台灣金點,德國的iF,韓國K-design等國際級設計獎後,日前日本Good Design Award揭曉,PRORIL再度獲獎,成績斐然。
PRORIL: After the brand has been built, more work has to be done. Read More »
隨著假期結束,進入九月開學季節,你的暑假是怎麼度過的呢?是開心跟家人出國旅遊?還是打工賺零用錢?或者,到企業實習,實際了解業界生態,並累積專業技能與工作經驗呢?
This summer, my internship days in Ploe Read More »
Founded in 1987, Spectrum Electronics is dedicated to the research and development and manufacturing of AC/DC power converters. Early on, the company started with the production of coil winders/transformers, and now it focuses on the provision of power converters to provide brand-name companies and electronic OEMs with high-level power solutions in small quantities, customized, and high-quality products and services.
Evolution and Re-value, Spectrum Electronics' Road to Re-branding Read More »
Is this the destiny of Taiwan's brand agencies? From the perspective of brand strategy planning and experience, we talk about the future trend of brand agency in Taiwan.
"Our products are so good, why don't consumers buy them?" Many enterprises often have this kind of doubt. They have spent a lot of money on publicity, but the sales effect is still not as expected; or, in the competitive market, they cannot make consumers have a deep impression on the brand.
Let your brand tell a good story Read More »
There are many stages in brand building, and in addition to the corporate identity, the visual composition of the corporate image plays an important role in today's branding program.
Re-enforcement of Brand Value: Visual Composition of Brand Image Read More »
台灣泵浦品牌 PRORIL 在 2017 德國 iF DESIGN AWARD 獲得溝通項目的企業識別 / 品牌獎項。
From OEM to brand: PRORIL's new journey Read More »
除了日常管理外,創意總監要能察覺客戶的下一個步驟,然後領導品牌諮詢暨設計顧問公司的發展和未來走向,他要比其他人更洞悉產業的脈動。
Creative Director Opening: Design Management and Client Communication Read More »
台灣在過去的幾十年內,歷經了許多次的產業的轉型和改革,也從生產導向的代工,到自行設計生產,甚至是創立品牌提供服務和產品。同時越來越全球化的市場,讓產品和服務,並不只單純的存在某一個特定市場,是無遠弗屆,因此品牌的溝通和定位更顯得普世和重要。
Brand Building Journey: The Necessity of Partnership Read More »