While the traditional minimalist style seems to be outdated, Bold Minimalism combines the simplicity and directness of minimalism with more colors, bolder shapes, and stronger contrasts, injecting new energy and courage into the design.

The REBRAND 100® Global Rebranding Awards is the highest recognition and authoritative awards for outstanding achievements in brand transformation. Recently announced the list of "2024 Global Top 100 Rebranding Awards", Process has been honored with three awards this year, with the mission of driving brand potential and promoting Taiwanese brands to the world stage.

The way brands interact with their customers is deeply influenced by personal life experiences and environmental and temporal contexts. Let's explore how iconic brands interact with all generations!

B2B business can also be a brand. However, it is necessary to think clearly about the stakeholders of communication, the key contents of communication, and also to establish a value proposition that customers can relate to, and even influence the internal team, and be prepared to face the future together with customers.

Mia C'bon has commissioned Process Pro to carry out a re-branding project. Positioned as a "Premium Supermarket for Quality Lifestyle", Mia C'bon is loaded with a sense of care for the world, friendliness to the environment and a dedication to freshness.

Process specially interviewed long-time partner, audio-visual producer Hong Li, and Process Taiwan's General Manager Yang Shuyan and Creative Director EPILEDS YEH to talk about the importance of sound recognition in branding and share their creativity.

Process looks at the needs of the market and realizes that there is no substitute for "Brand Experience Design".

Taiwan's top 10 design works are selected by the editorial department of Brainstorming as the best design works in the past year. This year, Process helped WeMo with digital brand optimization and design, and won the award again.

With a population of only 8 million, Switzerland is home to several globally dominant mega-corporations in food, watches, pharmaceuticals, banking and commodities, and is ranked as the world's 16th largest exporter, topping the World Economic Forum's (WEF) Global Competitiveness Report for the eighth consecutive year.

品牌共創的概念已經在市場上嶄露頭角，企業與外部管顧專家、內部同仁和消費者的合作成為實踐創新市場的成功關鍵。