Our
Service
Strategy
We define the brand’s core, positioning, and differentiation by understanding audience needs and the market context. Strategy becomes the foundation for design, communication, and management—creating a clear and sustainable path for growth.
Strategy
We define the brand’s core, positioning, and differentiation by understanding audience needs and the market context. Strategy becomes the foundation for design, communication, and management—creating a clear and sustainable path for growth.
We define the brand’s core, positioning, and differentiation by understanding audience needs and the market context. Strategy becomes the foundation for design, communication, and management—creating a clear and sustainable path for growth.
Design
Design is the expression of a brand’s value. A consistent and flexible system helps the brand appear clear and coherent across all touchpoints. Through design, strategy becomes visible and memorable, building lasting impact over time.
Design
Design is the expression of a brand’s value. A consistent and flexible system helps the brand appear clear and coherent across all touchpoints. Through design, strategy becomes visible and memorable, building lasting impact over time.
Design is the expression of a brand’s value. A consistent and flexible system helps the brand appear clear and coherent across all touchpoints. Through design, strategy becomes visible and memorable, building lasting impact over time.
Communication
Communication ensures the brand is understood by the right people. Guided by strategy, we define the tone, messages, and channels needed to build trust and reputation. By integrating social, digital, and media efforts, we create a steady rhythm that strengthens the brand’s presence.
Communication
Communication ensures the brand is understood by the right people. Guided by strategy, we define the tone, messages, and channels needed to build trust and reputation. By integrating social, digital, and media efforts, we create a steady rhythm that strengthens the brand’s presence.
Communication ensures the brand is understood by the right people. Guided by strategy, we define the tone, messages, and channels needed to build trust and reputation. By integrating social, digital, and media efforts, we create a steady rhythm that strengthens the brand’s presence.
Management
A brand grows through ongoing care, not one-time projects. We help establish the structures and practices needed to keep the brand aligned and consistent over time, ensuring it stays strong and adaptable in a changing market.
Management
A brand grows through ongoing care, not one-time projects. We help establish the structures and practices needed to keep the brand aligned and consistent over time, ensuring it stays strong and adaptable in a changing market.
A brand grows through ongoing care, not one-time projects. We help establish the structures and practices needed to keep the brand aligned and consistent over time, ensuring it stays strong and adaptable in a changing market.
Our
Work
Award Winning
2025
A’ Design Award
QBurger Continued
In Taiwan's brunch market, Q Burger, founded in 2013, has always been known for its "new, comfortable and bright" dining environment and "fast, high-quality and exquisite" brunch combined with digital technology....
AAEON
Founded in 1992, Advantech is a leading global provider of IoT and AI edge computing solutions, specializing in the development and manufacturing of embedded systems, industrial control devices and smart applications.
Our
Analysis
We use market research, competitive analysis, and in-depth interviews to uncover the challenges, opportunities, and growth areas shaping a brand. By understanding the audience’s perspective, we pinpoint what matters most and turn it into clear, practical actions. This helps teams focus their resources, avoid trial-and-error, and identify the forces that truly drive growth.
We use market research, competitive analysis, and in-depth interviews to uncover the challenges, opportunities, and growth areas shaping a brand. By understanding the audience’s perspective, we pinpoint what matters most and turn it into clear, practical actions. This helps teams focus their resources, avoid trial-and-error, and identify the forces that truly drive growth.
Our
Team
We are a multidisciplinary team combining expertise in strategy, design, communication, and brand management. Guided by focus, understanding, and a drive for continuous improvement, we grow through collaboration and deliver on the commitments we make. With a global perspective and deep local insight, we work to create new value for brands—today and for the future.
We are a multidisciplinary team combining expertise in strategy, design, communication, and brand management. Guided by focus, understanding, and a drive for continuous improvement, we grow through collaboration and deliver on the commitments we make. With a global perspective and deep local insight, we work to create new value for brands—today and for the future.

Angela Hsu Jaewon Hsu
Brand Consultant

Bärbel Fritz Fanshawe
Creative Director, Partner Group Creative Director & Managing Partner

Basim Wei Wei Hong Hiei
Brand Consultant

Catherine Hung Hong Qiwen
Assistant Consultant

Christine Chen
Consulting Director

Da Ko Kodak
Research Consultant

Hibo Chen Chen Zhiyu
Director

Joyce Wu
Brand Designer

Ken Wu 吳佩圃
Creative Director

Kuan Yeh Yip Foon
Assistant Consultant

Shufang Cheng 鄭杼芳
Brand Designer

Wilma Weng
Research Director

Yabe Yeh Yip Tsz Fan
Assistant Brand Designer

Martin Kessler, Ko Yen-Ding.
Partner, VR Group Founder and Managing Partner

Jesheng Huang
Senior Consultant

Angel Yang 楊淑燕
Managing Director
Our
Client
Our clients span both B2B and B2C sectors—from finance, retail, and manufacturing to technology and health—ranging from global enterprises to local industry leaders. We aim to be a long-term partner to the brands we serve, helping them grow their value and build lasting influence across diverse market landscapes.
Our clients span both B2B and B2C sectors—from finance, retail, and manufacturing to technology and health—ranging from global enterprises to local industry leaders. We aim to be a long-term partner to the brands we serve, helping them grow their value and build lasting influence across diverse market landscapes.