Food & Retail

Upgrading the brand to keep up with the times, linking up the delicious memories of every generation.

Established in 2001, Siti Steak has been accompanying Taiwanese consumers for more than 20 years. In recent years, it has been found that although the original customer base is still solid, there is a gradual break in the customer base coming into the store, and the lack of freshness in the hearts of young consumers is gradually losing its leading position in the market.

Through this project, we hope to reorganize the brand's assets, refurbish the strategy and communication materials, and create a fresh and trendy look that is different from the previous one, which truly reflects the brand's momentum and determination to keep up with the times.

Through the empowerment of the concept of sustainability, Q Burger not only continues to bring consumers the first good thing in their day, but also takes action to promote the sustainable development of the food and beverage industry, so that every meal carries the goodwill of the earth and society.

Founded in 2003, PYI specializes in the research and development of food ingredients and the manufacturing of mixes, transforming traditional food products with innovative technology, and is committed to providing global customers with rich and diverse solutions to become an innovation driver in the food industry.

Mia C'bon creates a new consumer experience, offering a diverse, sustainable and inspiring lifestyle proposition. Through mood-changing spaces, carefully selected merchandise from around the world, and honored customized services, Mia C'bon allows people with a taste for life to enjoy every moment.

Wang Pin Steak has been serving the Taiwanese food and beverage industry for more than 30 years. With the spirit of continuous improvement and in response to market changes, Wang Pin's management team has decided to optimize its brand image in order to continue to provide classic and exquisite food and beverage services to the Chinese people.

Q Burger aims to build an employer brand, to strengthen the image of the company in the minds of franchise owners and employees, and to attract more excellent talents, to enhance the sense of identification of franchise owners and employees with the company, to improve the loyalty of franchisees and employees, and to further become the brand ambassador of the company.

After decades of experience in pen making, Jadelink decided to establish its own brand, AWERITE, to provide the most versatile and high-quality professional pens for highly specialized fields such as experimental researchers, hoping to satisfy the needs of professional users and consumers who are looking for a professional tool in all kinds of special conditions.

THERMOS® Cuisinart is a brand that exists for the needs of people and its core values are "environmental protection", "innovation", "caring" and "sincerity".

Founded in 1904, Cuisinart is the world's largest professional household vacuum stainless steel brand, with the world's largest technology and sales volume.

Since the last century, White Cat laundry detergents and liquid detergents have been introduced into every Chinese household through the business strategy of “delivering White Cat to every household”, and have become an indispensable part of the kitchen scenery in the memories of both old and new generations.