Project
The new face of Galledia
Galledia AG, the largest independent media company in Eastern Switzerland, is presenting a new look with Process Pro, responsible for brand positioning and corporate identity/corporate design.
"With our new corporate identity, we can strongly advertise our competence in the marketplace. At the same time, the new look also ensures sustainable brand management", says Daniel Ettlinger, CEO of Galledia AG. The name "Galledia" will remain, but the colors and shapes of the text have been updated. Communication between the print, digital and publishing departments is equally important.
The brand promises to be 'simple', 'personal' and 'effective' and is thoroughly implemented in corporate communications, marketing and communication materials. Part of the rebranding includes a new logo, new website and corporate image brochure, as well as a variety of collateral such as letterheads, case studies and advertisements.