News
Congratulations! Probrand helps Mia C'bon win the 2023 Golden Pin Design Award!
Of My Own, Mia C'bon
Mia C'bon has commissioned Process Pro to carry out a rebranding project. Positioned as a "top supermarket with a taste for quality life," Mia C'bon is loaded with a sense of protection for the world, friendliness for the environment, and insistence on freshness. We expect to provide customers with a better life imagination by installing many inspiring ideas, so that every time we consume, we can make some changes for the world.
At the same time, Pro for Mia C'bon brand customized fonts, presenting a modern, energetic, friendly style, with a high degree of readability, simple and strong shape to show the uniqueness, clean font design at the same time as the brand's "auxiliary graphics" can be easily used in a variety of online and offline media, and a variety of visual elements, including: images, illustrations with the use of the; in the spatial experience with the brand auxiliary font graphics to create a colorful and energetic different similarities. In the space experience, with the visual performance of the brand auxiliary fonts and graphics, creating a colorful and energetic shopping space that seeks common ground amidst differences.
Better than a high-end supermarket
Mia C'bon creates a new consumer experience, offering a diverse, sustainable and inspiring lifestyle proposition. Through mood-changing spaces, carefully selected quality products from around the world, and honored customized services, Mia C'bon allows people with a taste for life to cozy up and enjoy every moment. The brand identity design is based on Mia C'bon, which embodies a sense of care for the world, friendliness to the environment, and an insistence on freshness. By packaging many inspiring ideas and providing customers with beautiful life imaginations, every time we consume, we make a difference in the world.
Mia C'bon's primary color is the timeless and versatile black. The secondary color reflects the brand's modern and vibrant visual identity and conveys the diversity of products, values and possibilities that the brand embodies. We created customized fonts for Mia C'bon to present a modern, energetic, and friendly style that is highly readable, concise, and strong to show uniqueness. In addition to being a highly readable, concise, and strong shape, the clean font design also serves as the brand's "secondary graphics" that can be easily used in a variety of online and offline media, and can be used in conjunction with a variety of visual elements, including: images, illustrations, and so on. Also in the spatial experience, with the visual performance of the brand auxiliary fonts and graphics, to create a colorful and energetic shopping space to seek common ground amidst differences.
Golden Point Design Award
Golden Pin Design Award" (Golden Pin Design Award) was founded in Taiwan in 1981, and since 2014, it has been moving towards the new positioning of "the top design awards in the global Chinese market", in order to gain a voice for the Chinese design industry, and since 2015, the Golden Pin Design Award brand has set up three award competitions, namely the "Golden Pin Design Award", "Golden Pin Conceptual Design Award" and "Golden Pin New Talent Design Award", which aim to commend outstanding innovative design products and works. Since 2015, the Golden Dot Design Award has been divided into three competitions, namely the "Golden Dot Design Award", "Golden Dot Conceptual Design Award" and "Golden Dot New Talent Design Award" for different target groups, with the aim of recognizing outstanding innovative design products and works.
Through the professional recognition of the Golden Dot Design Award, enterprises are encouraged to emphasize on product design and research and development, and to increase the added value of their brands through design power; at the same time, they are also provided with quality design certification for consumers and the market, which in turn enhances the public's understanding of the value of design and the aesthetics of design, and jointly creates a better quality of life.
The 2023 Golden Dot Design Award and Golden Dot Concept Design Award were reviewed on September 12 (Tue) at the Songshan Cultural and Creative Park in Taipei. A total of 30 experts from home and abroad were invited to form a grand jury to select the annual winners from thousands of outstanding entries.
"A total of 552 entries from Taiwan, Mainland China, Hong Kong, Macau, Thailand, Japan, Singapore, the United States, Malaysia, Korea, Lithuania and India have won the Golden Dot Design Award Medal in the four categories of the Golden Dot Design Award, and will be finalized on 19th September to compete for the "Design of the Year" and the "Special Award of the Year", the highest honors!
"Thirty-eight entries won the Gold Dot Conceptual Design Award, and 16 of them have been promoted to the Final Judgement on September 20 to challenge for the Design of the Year Award and a NT$400,000 cash prize. Finalists will have the opportunity to submit their entries in person to win the jury's favor.
