{"id":8110,"date":"2021-01-15T16:35:06","date_gmt":"2021-01-15T08:35:06","guid":{"rendered":"https:\/\/www.process-group.com\/?p=8110"},"modified":"2026-03-05T10:36:21","modified_gmt":"2026-03-05T02:36:21","slug":"lmvz","status":"publish","type":"post","link":"https:\/\/www.process-group.com\/en\/lmvz\/","title":{"rendered":"LMVZ"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8110\" class=\"elementor elementor-8110\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9cd965 e-flex e-con-boxed e-con e-parent\" data-id=\"f9cd965\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9ee96b6 e-con-full e-grid e-con e-child\" data-id=\"9ee96b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e10798e e-con-full e-flex e-con e-child\" data-id=\"e10798e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca112f0 elementor-widget elementor-widget-heading\" data-id=\"ca112f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Year\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3428059 elementor-widget elementor-widget-heading\" data-id=\"3428059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2021<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9865461 e-con-full e-flex e-con e-child\" data-id=\"9865461\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a8ee8d2 elementor-widget elementor-widget-heading\" data-id=\"a8ee8d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sectors\n\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf0c09f elementor-widget elementor-widget-heading\" data-id=\"cf0c09f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B2C<br>manufacture<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e38039 e-con-full e-flex e-con e-child\" data-id=\"6e38039\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af0e29d elementor-widget elementor-widget-heading\" data-id=\"af0e29d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Service\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c55c6a0 elementor-widget elementor-widget-heading\" data-id=\"c55c6a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rebranding<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1efdc0f e-con-full e-flex e-con e-child\" data-id=\"1efdc0f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0070217 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"0070217\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1.jpg\" class=\"attachment-large size-large wp-image-8131\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-300x168.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-768x430.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f1d1b91 e-con-full e-flex e-con e-child\" data-id=\"f1d1b91\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42a47b3 elementor-widget elementor-widget-heading\" data-id=\"42a47b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">LMVZ<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d9d1d0 elementor-widget elementor-widget-heading\" data-id=\"3d9d1d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready for the future<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8de7049 elementor-widget elementor-widget-heading\" data-id=\"8de7049\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">During the rebranding of Lehrmittelverlag Z\u00fcrich (LMVZ), we created an imaginative and systematic brand identity. The newly developed umbrella branding strategy not only supports the brand's image transformation, but also ensures wider visibility.The new LMVZ brand look is dynamic, friendly and forward-looking, and stimulates the potential for learning.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a88e48 e-flex e-con-boxed e-con e-parent\" data-id=\"0a88e48\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0532d11 elementor-widget elementor-widget-video\" data-id=\"0532d11\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/Case_LMVZ_480p_W_Hoch.mp4\" autoplay=\"\" loop=\"\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4031e0d e-con-full e-flex e-con e-child\" data-id=\"4031e0d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ff10db elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"6ff10db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">High Quality Educational Products<\/h3><p class=\"elementor-image-box-description\">Lehrmittelverlag Z\u00fcrich (LMVZ) was founded in 1851 in the canton of Zurich. As a result, it was possible to produce teaching materials for primary and secondary schools in the canton in a uniform and cost-effective manner. Today, LMVZ is one of the leading publishers of educational media in German-speaking Switzerland. The company employs 38 people, sells around 2,700 products and has received numerous international awards for its high quality and innovative educational products.<br><br>In the past, LMVZ has been awarded fixed contracts from Zurich, so the need for a branding strategy was not realized. However, the market environment has become more competitive than ever. The strategic repositioning of the publisher-operator model to a public limited company meant that LMVZ had to become more proactive and act closer to the needs of its customers. To do this, the publisher needed a strong brand and its own brand strategy.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afb721f elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"afb721f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-1024x571.jpg\" class=\"attachment-large size-large wp-image-8129\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-1024x571.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-300x167.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-768x428.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-1536x856.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-2048x1141.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_5-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f2392eb e-con-full e-flex e-con e-child\" data-id=\"f2392eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-582fd30 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"582fd30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Passion for learning<\/h3><p class=\"elementor-image-box-description\">LMVZ realized that the key to its success was a differentiated brand positioning, a strong brand image, and a clear and understandable product architecture. We proposed an umbrella branding strategy to facilitate LMVZ's image change and increase its brand visibility. As a result, we not only developed a dynamic, friendly and forward-looking brand, but also stimulated interest in learning and set industry standards. The new corporate identity exudes confidence and the current LMVZ brand logo is now more prominent and recognizable in product and brand communications. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d408c2f elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"d408c2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-1024x571.jpg\" class=\"attachment-large size-large wp-image-8130\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-1024x571.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-300x167.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-768x428.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-1536x856.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-2048x1141.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_1-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bd52844 e-con-full e-flex e-con e-child\" data-id=\"bd52844\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-01097e6 e-con-full e-flex e-con e-child\" data-id=\"01097e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6cf5ef7 elementor-widget__width-inherit elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"6cf5ef7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Dynamic Communication<\/h3><p class=\"elementor-image-box-description\">The modular design of the new LMVZ logo and its personalized design elements are no longer limited to print, but also communicate well in dynamic environments. The horizontal line of the logo text reminds people of a bookshelf or the measuring mark of a ruler, thus establishing a link with the core business of textbooks; the measuring unit metaphorically symbolizes the physical and mental growth of the learner.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b28555 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"7b28555\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1.jpg\" class=\"attachment-large size-large wp-image-8131\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-300x168.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-768x430.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_moodboards2_neu-1024x573-1-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adcc94a elementor-widget elementor-widget-image\" data-id=\"adcc94a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-1024x571.jpg\" class=\"attachment-large size-large wp-image-8132\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-1024x571.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-300x167.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-768x428.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-1536x856.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-2048x1141.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fae154 e-con-full e-flex e-con e-child\" data-id=\"0fae154\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fb8ca5e e-con-full e-flex e-con e-child\" data-id=\"fb8ca5e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9bff94d elementor-widget__width-inherit elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"9bff94d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Natural and dynamic<\/h3><p class=\"elementor-image-box-description\">Dynamic lines, abstract or figurative, represent an individual's unique path in learning, development and life, and guide the learner into the future. The overall brand experience is further enhanced by the natural, playful illustrations of French artist Marie Ass\u00e9met. The everyday world of children and teenagers is poetically reflected, reminiscent of a teacher's cursive handwriting on a blackboard, and the typography is based on the printed fonts that children learn at the start of elementary school.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a359b0e elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"a359b0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-1024x571.jpg\" class=\"attachment-large size-large wp-image-8132\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-1024x571.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-300x167.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-768x428.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-1536x856.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-2048x1141.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_2-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-188d5a9 elementor-widget elementor-widget-image-gallery\" data-id=\"188d5a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div class=\"wpmf-gallerys wpmf-gallerys-life\" ><div id=\"gallery-1\" class=\"gallery gallery_life wpmf_gallery_default gallery_default  gallery-columns-1 gallery-size-full gallery-link-file wpmf-has-border-radius-0 wpmf-gutterwidth-5 no_ratio\"><figure class=\"wpmf-gallery-item\" data-index=\"0\"><div class=\"wpmf-gallery-icon\"><div class=\"square_thumbnail\"><div class=\"img_centered\"><a class=\"not_video noLightbox\" data-lightbox=\"1\" data-href=\"https:\/\/www.process-group.com\/wp-content\/uploads\/illustrationen_neu-1024x571-1.png\" title=\"Illustrationen Neu 1024x571\" target=\"_self\" data-index=\"0\"><img decoding=\"async\" class=\"wpmf_img\" alt=\"Illustrationen Neu 1024x571\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/illustrationen_neu-1024x571-1.png\" data-type=\"wpmfgalleryimg\" data-lazy-src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/illustrationen_neu-1024x571-1.png\"><\/a><\/div><\/div><\/div><\/figure><figure class=\"wpmf-gallery-item\" data-index=\"1\"><div class=\"wpmf-gallery-icon\"><div class=\"square_thumbnail\"><div class=\"img_centered\"><a class=\"not_video noLightbox\" data-lightbox=\"1\" data-href=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_bag-1200x1284-1-957x1024.jpg\" title=\"Lmvz Bag 1200x1284\" target=\"_self\" data-index=\"1\"><img decoding=\"async\" class=\"wpmf_img\" alt=\"Lmvz Bag 1200x1284\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_bag-1200x1284-1.jpg\" data-type=\"wpmfgalleryimg\" data-lazy-src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_bag-1200x1284-1.jpg\"><\/a><\/div><\/div><\/div><\/figure><figure class=\"wpmf-gallery-item\" data-index=\"2\"><div class=\"wpmf-gallery-icon\"><div class=\"square_thumbnail\"><div class=\"img_centered\"><a class=\"not_video noLightbox\" data-lightbox=\"1\" data-href=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_3-1024x571.jpg\" title=\"Lmvz 3\" target=\"_self\" data-index=\"2\"><img decoding=\"async\" class=\"wpmf_img\" alt=\"Lmvz 3\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_3.jpg\" data-type=\"wpmfgalleryimg\" data-lazy-src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_3.jpg\"><\/a><\/div><\/div><\/div><\/figure><\/div><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de00714 e-con-full e-flex e-con e-child\" data-id=\"de00714\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-78a674c e-con-full e-flex e-con e-child\" data-id=\"78a674c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50f5fcb elementor-widget__width-inherit elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"50f5fcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">The Process team understood our specific industry environment and complexities and provided us with valuable ideas and solutions as we worked together to develop our new brand. We are grateful to Process for their close and open communication. Our performance at the Swiss Education Day was a great success!<\/h3><p class=\"elementor-image-box-description\">Stefanie Kerber\nHead of Marketing and PR, LMVZ<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c12d61f elementor-widget elementor-widget-image-carousel\" data-id=\"c12d61f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay_speed&quot;:3500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Picture carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_ipad_quer.jpg\" alt=\"Lmvz Ipad Quer\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/lmvz_magazin.jpg\" alt=\"Lmvz Magazin\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a585cb8 e-con-full e-flex e-con e-child\" data-id=\"a585cb8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8b51acf e-con-full e-flex e-con e-child\" data-id=\"8b51acf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9608ce elementor-widget__width-inherit elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"b9608ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Presentation of Modularization<\/h3><p class=\"elementor-image-box-description\">At the Swiss Education Days, the most important education fair in Switzerland, the LMVZ exhibition booth was also designed with personalized elements.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb485db e-con-full e-flex e-con e-child\" data-id=\"eb485db\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67257cd elementor-widget elementor-widget-heading\" data-id=\"67257cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Next Project<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e10ac8c elementor-widget elementor-widget-heading\" data-id=\"e10ac8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.process-group.com\/en\/famigros\/\">Famigros<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e57f6ad elementor-widget elementor-widget-heading\" data-id=\"e57f6ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.process-group.com\/en\/famigros\/\">Family Friendly M<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb54701 elementor-widget elementor-widget-image\" data-id=\"bb54701\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"570\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-1024x570.jpg\" class=\"attachment-large size-large wp-image-6812\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-1024x570.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-300x167.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-768x428.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-1536x856.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-2048x1141.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/famigros_quer_2560x1426-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>During the rebranding of Lehrmittelverlag Z\u00fcrich (LMVZ), we created an imaginative and systematic brand identity.<\/p>","protected":false},"author":1,"featured_media":8131,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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