{"id":10886,"date":"2025-11-30T17:40:45","date_gmt":"2025-11-30T09:40:45","guid":{"rendered":"https:\/\/www.process-group.com\/?p=10886"},"modified":"2026-01-16T17:46:41","modified_gmt":"2026-01-16T09:46:41","slug":"migros","status":"publish","type":"post","link":"https:\/\/www.process-group.com\/en\/migros\/","title":{"rendered":"Migros"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"10886\" class=\"elementor elementor-10886\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a88e48 e-flex e-con-boxed e-con e-parent\" data-id=\"0a88e48\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-eb485db e-con-full e-flex e-con e-child\" data-id=\"eb485db\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67257cd elementor-widget elementor-widget-heading\" data-id=\"67257cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Project<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a7503b elementor-widget elementor-widget-heading\" data-id=\"8a7503b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fresh from Tel-Aviv.\nNew at Migros DAILY.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb54701 elementor-widget elementor-widget-image\" data-id=\"bb54701\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7.jpg\" class=\"attachment-full size-full wp-image-10893\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7.jpg 2560w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-300x169.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-1024x576.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-768x432.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-1536x864.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-2048x1152.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg7-18x10.jpg 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4031e0d e-con-full e-flex e-con e-child\" data-id=\"4031e0d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ff10db elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"6ff10db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Migros DAILY has launched oriental dishes in collaboration with NENI that are freshly prepared daily and available to go. process designed and process designed and implemented the brand identity.<\/h3><p class=\"elementor-image-box-description\">The fresh delicacies from NENI are made by Haya Molcho and her four sons in their kitchen. Now, in collaboration with Migros DAILY, these small and popular dishes have been perfectly adapted for the Migros fresh food counter. Now in collaboration with Migros DAILY, these small and popular dishes have been perfectly adapted for the Migros fresh food counter. New and well-known ready-to-eat dishes such as Jerusalem Chicken, Baba Ganoush, or Hummus are available in convenient bowls. New and well-known ready-to-eat dishes such as Jerusalem Chicken, Baba Ganoush, or Hummus are available in convenient bowls at Migros.<br><br>Of course, presentation is key, which is why an independent branding was developed in collaboration with NENI and Migros for the market launch. This branding is used both at the Migros point of sale, in Migros\u2019 own media, and in various awareness measures. branding is used both at the Migros point of sale, in Migros' own media, and in various awareness measures.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-441197b e-con-full e-flex e-con e-child\" data-id=\"441197b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-86f058f elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"86f058f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">In this project, we have provided the following services.<\/h3><p class=\"elementor-image-box-description\">Brand Design<br>Moving Brand Design<br>Digital Brand Templates<br>Launch Campaigns<br>Communication strategies and communicative frameworks<br>Point of sale<br>Picture shooting and production<br>Tone of voice<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15a9370 elementor-widget elementor-widget-video\" data-id=\"15a9370\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/neni-casefilm-16-9-v3-ohne-sound.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c2dde6 elementor-widget elementor-widget-video\" data-id=\"2c2dde6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/neni-casefilm-16-9-v3-ohne-sound.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d280010 e-con-full e-flex e-con e-child\" data-id=\"d280010\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-afadc5a elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"afadc5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">\u201cWe managed to capture the carefree Tel-Aviv vibe of NENI and translate it into a design that perfectly matches the fresh taste. Now, it's all about grabbing, sharing, and enjoying. Now, it's all about grabbing, sharing, and enjoying.\u201d<\/h3><p class=\"elementor-image-box-description\">Franziska Coninx<br>Head of Strategic Private Labels at Migros Cooperative Federation<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75f70a1 elementor-widget elementor-widget-video\" data-id=\"75f70a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/neni-casefilm-16-9-v3-ohne-sound.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-854776a e-con-full e-flex e-con e-child\" data-id=\"854776a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-183fc36 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image-box\" data-id=\"183fc36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Results of the project<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58931d8 elementor-widget elementor-widget-video\" data-id=\"58931d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/neni-casefilm-16-9-v3-ohne-sound.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49b0722 elementor-widget elementor-widget-image\" data-id=\"49b0722\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-1024x576.jpg\" class=\"attachment-large size-large wp-image-10888\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-1024x576.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-300x169.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-768x432.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-1536x864.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-2048x1152.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f6ab95 elementor-widget elementor-widget-image\" data-id=\"9f6ab95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-1024x576.jpg\" class=\"attachment-large size-large wp-image-10891\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-1024x576.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-300x169.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-768x432.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-1536x864.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-2048x1152.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg4-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18c1fee elementor-widget elementor-widget-image\" data-id=\"18c1fee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-1024x576.jpg\" class=\"attachment-large size-large wp-image-10890\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-1024x576.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-300x169.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-768x432.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-1536x864.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-2048x1152.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg3-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ca05d6 elementor-widget elementor-widget-image\" data-id=\"4ca05d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-1024x576.jpg\" class=\"attachment-large size-large wp-image-10889\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-1024x576.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-300x169.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-768x432.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-1536x864.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-2048x1152.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg2-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93c7db1 elementor-widget elementor-widget-image\" data-id=\"93c7db1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-1024x576.jpg\" class=\"attachment-large size-large wp-image-10892\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-1024x576.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-300x169.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-768x432.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-1536x864.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-2048x1152.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/230502-case-neni-16-9-tg5-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-623473e e-con-full e-flex e-con e-child\" data-id=\"623473e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d601d6 elementor-widget elementor-widget-heading\" data-id=\"9d601d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Next Project<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c43d17 elementor-widget elementor-widget-heading\" data-id=\"0c43d17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.process-group.com\/en\/thefirststepofesg\/\">Grobest <\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ebff839 elementor-widget elementor-widget-image\" data-id=\"ebff839\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"570\" src=\"https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-1024x570.jpg\" class=\"attachment-large size-large wp-image-8905\" alt=\"\" srcset=\"https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-1024x570.jpg 1024w, https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-300x167.jpg 300w, https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-150x84.jpg 150w, https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-768x428.jpg 768w, https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-1536x856.jpg 1536w, https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-2048x1141.jpg 2048w, https:\/\/www.process-group.com\/wp-content\/uploads\/gb_6-1-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Fresh from Tel-Aviv.<br \/>\nNew at Migros DAILY.<\/p>","protected":false},"author":1,"featured_media":10888,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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